DOC-P01 / PRIVACY POLICYEFFECTIVE 2026-04-02

Document P-01

Privacy policy.

01

Introduction

PlateLabs LLC ("PlateLabs," "we," "us," or "our") operates the website platelabs.net. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website or place an order for custom nameplates. By using our website, you agree to the collection and use of information in accordance with this policy.

02

Information we collect

Personal Information You Provide

  • Contact: Name, email address, phone number, company name
  • Shipping: Street address, city, state, ZIP code
  • Order data: Vessel data fields, plate configuration, uploaded company logos
  • Payment: Processed securely by Stripe — we never store card numbers on our servers
  • Communications: Messages from our contact form, proof approval responses, and email correspondence

Automatically Collected Information

  • Browser type, IP address, operating system
  • Pages visited and time spent on our website
  • Referring website or source
  • Information collected via Google Analytics (see clause 06)
03

How we use your information

  • Process and fulfill your nameplate orders
  • Send order confirmations, proof approval requests, and shipping notifications via email
  • Send SMS notifications about your order status — only if you explicitly opt in
  • Respond to inquiries and customer service requests
  • Improve our website, products, and customer experience
  • Comply with legal obligations
04

SMS / text messaging

Messaging Consent & Your Rights

We will only send you SMS messages if you have explicitly opted in during the order process. Your consent is voluntary — you are not required to consent as a condition of purchasing any goods or services.

  • Types: Order confirmations, proof-ready notifications, shipping updates, delivery confirmations
  • Frequency: Typically 2–5 messages per order
  • Opt-out: Reply STOP to any message
  • Help: Reply HELP, or email [email protected]
  • Carrier rates may apply. Check with your mobile carrier for details
  • No sharing: We do not sell, rent, or share your mobile number with third parties for marketing
  • Carriers: Major US carriers supported. Carriers are not liable for delayed or undelivered messages

Full program details: Messaging Terms & Conditions.

05

How we share your information

We do not sell your personal information. We may share with:

  • Stripe: Payment processing
  • AWS: Storage of uploaded logos and proof images
  • Twilio: SMS delivery for messages you opted in to receive
  • Shipping carriers: Order delivery
  • Legal compliance: When required by law, court order, or governmental request
06

Analytics

We use Google Analytics to collect anonymous usage data. No personally identifiable information is shared with Google for analytics. You can opt out via the Google Analytics Opt-out Browser Add-on.

07

Data security

We implement reasonable administrative, technical, and physical safeguards. Payment data is handled entirely by Stripe and never touches our servers. File uploads are secured with pre-signed URLs and encrypted at rest. No method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

08

Data retention

We retain order information for as long as necessary to fulfill your order, provide customer support, and comply with legal obligations (tax, accounting). Messaging consent records are retained while you remain opted in, plus a reasonable period thereafter for compliance.

09

Your rights

You may:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your data (subject to legal retention requirements)
  • Opt out of SMS messages at any time by replying STOP
  • Opt out of Google Analytics tracking

To exercise any of these rights, contact us at [email protected].

10

Children's privacy

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children.

11

Changes to this policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Continued use after changes are posted constitutes acceptance.

12

Contact

If you have questions about this Privacy Policy, please contact us:

PlateLabs LLC

Email: [email protected]

Website: platelabs.net